Meet The New Comcast-NBCU: Content Meets Conduit Everywhere; Will It Work?
by Posted by Larry Dignan
ZDNet.com News ISBN/ITEM#: CM091204CCNBCU
Date: 04 December 2009
Links: ZDNet.com Blog Entry /
Comcast said Thursday that it has officially acquired a controlling stake in NBC Universal in a deal valued at $30 billion. Comcast will have an arsenal of cable channels, a huge distribution network, a movie studio, and a top 10 Web presence with 82 million monthly unique visitors. Now the hard part: Leveraging these assets.
But as Comcast CEO Brian Roberts said on a conference call (statement, Techmeme, presentation): "There's more upside than downside buying it today." In the end, Roberts got a good deal, "buying at low point in cyclical changes", and had a willing seller in General Electric. "It's a reasonable risk and that's how you get excess returns", added Roberts.