AVATAR Is the #1 Movie in North America -- This Time on Blu-ray and DVD
by TCFHE Press Release
Review by Charles Mohapel
TCFHE, Variety.com News ISBN/ITEM#: CM100426AVATAR
Date: 26 April 2010
It took only 4 days for the Blu-ray version of Avatar to sell 2.7 million copies and shatter the record of 2.5 million copies of The Dark Knight which was set in 18 months. This backs up industry assertions that more people are buying Blu-ray players in order to enjoy the superior audio and video quality and take advantage of the fact that Blu-ray discs are more scratch-resistant than DVDs, an important advantage in families with children. Furthermore, the number of studios offering combo packs with both Blu-ray discs and DVDs is increasing.
(Source: TCFHE, Variety.com)